Högnivå studiebesök från Ukraina lockar svenska bolag

Svenska ambassaden i Kiev anordnar tillsammans med Swecare ett intensivt program i Uppsala, Stockholm, Södertälje och Linköping med målet att lära sig mer om svensk sjukvårdsledning, få insikter om vilka tekniska lösningar som företagen erbjuder och hur dessa appliceras i den svenska vården. Speciellt fokus för delegationen är cancer-vård, även om  intresset även är stort för infrastruktur investeringar då landet genomgår en sjukvårdsreform.

Välkomstpresentationen hölls av statssekreterare Agneta Karlsson på Socialdepartementet där hon bl.a. förtydligade regeringens stöd i reformarbetet och att Sverige är den tionde största investeraren i Ukraina. Detta uppskattades utav viceminister Olexandr Linchevsky, Ministry of Health of Ukraine som presenterade om de stora framsteg landet gjort de senaste åren inom sjukvårdsområdet både gällande ny infrastruktur, nya differentierade betalningsmodeller enligt pay-for-service model, samt det breda folkliga stöd man lyckats samla för att genomföra fritt-vårdval s.k. ”electronic declaration”. I detta ingår val av familjeläkare, nationella e-register, patientjournaler, och att så småningom bli helt harmoniserat och följa europeiska kvalitetsstandarder och semantik.  För att lyckas med detta ambitiösa mål har man stort behov av att öppna upp marknaden för utländska bolag som kan bidra med sina produkter, tjänster och kompetens.

Därefter fick viceministern och den stora delegationen (bestående av bl.a. direktörer och chefer från regionala sjukvårdsgivare, cancerkliniker och svenska life science bolag i Ukraina) ta del av en informativ presentation av Mona Heurgren och Anna Mattsson på Socialstyrelsen om deras uppgift, nationella register och hur de arbetar med data, guidelines och screening-program.

Därefter blev det en presentation av Andriy Beznosenko, chefsläkare på National Institute of Cancer of Ukraine om förekomsten av cancer och den nationella cancerstrategin. Där han betonade att även om landet gjort stora framsteg de senaste åren återstår stora investeringar inom cancervården för att närma sig kapaciteteten och kvaliteten för motsvarande länder. Ett tema som även Alla Sheptitska på Elekta och Tim Thurn, VD på C-Rad återkom till och gjorde bl.a. jämförelser med Polen.

Men innan företagspresentationerna var det svensk fika och Ylva Wide från eHälsomyndigheten som berättade om deras uppdrag med e-recept, men även om patientjournaler och delning av hälsodata diskuterades och deltagarna var imponerade av vision eHälsa2025 som lyftes som ett viktigt policyverktyg.

 Sammantaget är det uppenbart att det finns ett stort intresse för svensk kompetens och att en nybyggaranda finns i Ukraina när system måste byggas upp från grunden.

The Largest Audience Ever - when Swedish Companies tour USA

Five companies from Sweden attended a business mission to USA in October-November 2017 to meet with healthcare insurance companies, legal and market entry experts, science parks and incubators and a lobbyist or two. The business visit was organized in cooperation with Swedish Medtech, Embassy of Sweden in Washington DC, The Swedish-American Chamber of Commerce (SACC-USA and SACC –DC), with support from AHP International and The Commonwealth of Pennsylvania. The business visit was performed under the framework of CB Health Access, a joint program between Sweden, Finland, Estonia and Latvia, which supports health technology companies entering distant markets.  

 

During the business mission to USA, the companies visited several sites in the Greater Philadelphia to Greater DC corridor.  The business mission started in Philadelphia where the companies met healthcare insurance companies, legal and market entry experts, science parks and incubators. The first day of meetings were held at the Morgan Lewis office, where meetings with Independence Blue Cross, and Ben Frankling Technology Partners, and the president for Sectra Inc. Which was concluded with socializing with the amazing local investors and Ulf Åkerblom the Swedish honorary consul to US.

The following day the companies visited Dreamit Ventures and other inhabitants at the Science Center, after which a meeting was held at the Chamber of Commerce for Greater Philadelphia with representatives of the regional eco-system such as City of Philadelphia, Select Greater Philadelphia and the Commonwealth of Pennsylvania. The latter has a collaboration with AHP International on Foreign Direct Investment (FDI) and thus had helped out with the Philadelphia program, thus the companies met AHP before traveling to Washington DC for a meeting on regulations with Advamed, located with a view of The Capitolium, what the companies managed to get a guided tour before closure.

The following day, the companies had a full day program at The House of Sweden, with experts on thrilling topics such as Macroeconomics & Political Outlook, Healthcare Laws & Regulations, e-Health interoperability initiatives, US.market entry from an academic and Swedish company experience outlook and finally what the essence of lobbying is. The program was done in cooperation with the Swedish-American Chamber of Commerce that was helpful in arranging meetings, speakers and logistics. In the evening the companies and speaker had a rendezvous at welcome reception hosted at the Swedish ambassador’s residence.

The final day, the companies had tours to Medtronic,where the companies learned about how the global leader in medical devices is reinventing its role in the healthcare chain, setting up it´s own clinics in Europe. After which the tour continued to the Inova Center for Personalized Health in Virginia, where the companies got to learn how ICPH uses the latest science and technology to focus on the integration of genomics into personalized medicine and individualized wellness, as well as having individual meetings with experts. So after dropping half of the people at the airport the brave few continued to Maryland for a meeting with Get Real Health, created the personal health account commissioned by the Swedish eHealth Agency, called Hälsa för Mig.

CB Health Access program was initiated in 2016 between Estonian, Finnish, Latvian and Swedish technology organizations to support entrepreneurship in health technologies. The program facilitates the entry of Estonian, Latvian, Swedish and Finnish health tech companies to distant markets – South Korea, USA, India and Uganda. CB Health Access provides the companies with an introduction of the target market, individual coaching both from the home country and from target market experts, market information, business missions, and identifying and contacting potential partners, and business missions. The program has a strong focus for the companies to achieve sales in the chosen market. The program is financed by Central Baltic Interreg Program.

For more information on the CB Health Access program see https://www.cbhealthaccess.eu/, or contact: Maarika.Merirand@tehnopol.ee, Malin.Hollmark@swedishmedtech.se or Anna.Riby@swecare.se

9th Session for the Indo-Swedish Joint Working Group on Health

Often referred to as the most successful MoU in our joint arsenal, the healthcare cooperation has done much to bring India and Sweden closer. Though vastly different demographically, our countries share similar challenges due to a very decentralized governance structure and a large percentage of our populations living far from health care centers. As such, many of the common challenges we face can only be overcome through collaboration and cooperation. In the coming year, ahead of the MoU's 10th anniversary, it was decided during the actual Joint Working Group meeting to take stock on what has been accomplished and explore new areas of collaboration.

For the private sector, this means we need more clarity on the recent bevy of policy changes. Although these changes for the large part have improved the business climate, they are quite confusing not only for the Swedes but Indian themselves. The Indian delegation, which included a senior representative from the Central Drugs Standard Control Organization (CDSCO), very generously shared their business cards with the Swedish companies present for the roundtable and assured each and every one of them to personally call in case of any issues.

The delegation also got a chance to see some of the Swedish products in use at Akademiska in Uppsala and was much impressed by the extremely close collaboration between professors, researchers, medical professionals, investors, and industry. While the Indian government representatives understood that these are the ingredients making Sweden such fertile ground for innovation, they had never truly appreciated how tightly, both physically and intellectually, these actors work together. This was further emphasized during their visit to EMPE Diagnostics at the Karolinska Science Park with which they ended the trip.

Going forward, Swecare, at the behest of some of our members, will focus on:

1. the inclusion of quality criteria in public healthcare tenders - looking in not just the lowest, but the total cost, and
2. exemptions based on global health threats (such as AMR which features prominently in the new Indian National Health Policy) for the price caps being introduced for certain Medtech products by the National Pharmaceutical Pricing Authority.

We are also working to ensure more continuity in our activities with India. Part of this will be through regularly planned trips to India and the cultivation of relationships with potential partners on the ground. If you have any suggestions or requests, do get in touch. India is a vast, and often overwhelming, country but the rewards for successful partnership could eventually affect the national and global health threats facing both Sweden and India - not to mention improve the lives of people.

Candid discussions on facilitating Swedish access to - and success in - the dynamic Indian market

Sometimes the best ideas emerge from meetings without agendas, and the most exciting initiatives while you are trying to get from one place to the next. Inspiring colleagues and partners do not hurt either.

The Indo Swedish Joint Working Group on Health meeting, which was supposed to take place yesterday, was cancelled due to reasons beyond the control of its participants. Our partner, colleague, and friend from Delhi, who has been at the Swedish Embassy there for almost 22 years, came regardless and tried to maintain a part of the program drawn up for the JWG delegation.

Yasmin Roy-Zaveri's week started at a roundtable organised by the Sweden India Business Council and hosted by Swecare, during which pharma and medtech companies came face to face with a high-level delegation from the Department of Industrial Policy and Promotion, led by Additional Joint Secretary Atul Chaturvedi - accompanied by the Indian Embassy in Stockholm, Invest India, and the Confederation of Indian Industry. During this open and frank discussion, the key question was asked as to how can India make things easier for Swedish companies to enter the market. Clearly the country is eager to make the necessary changes and indeed has already taken many steps in this direction, including the recent change in policy as regards to medical devices.

This roundtable, which was followed by a delicious dinner at India House, was a precursor to the 'Make in India' event planned in Stockholm October 12-13. The first of its kind, this two day exhibit will showcase the success and potential of the Indian market.

Tuesday morning was much more low-key, and quite fruitful, as the day began with the H2 Health Hub breakfast. Yasmin, Johan from the Swedish Ministry of Health, and Swecare sat with the founders of H2 and some of its members to brainstorm  on ideas through which we could complement each other's work and make our contributions more meaningful. Some extremely exciting project concepts came out of the three hours spent there (no one wanted to leave) - so do watch this space for updates!

The day ended with a meeting at Karolinska Institute's International Relations Unit where we discussed the progress, challenges, and potential for partnerships with India. Yasmin's trip was rounded off with meetings at the Ministry of Health and with some of the agencies who have been collaborating under the Indo-Swedish MoU on Health.

It was generally agreed that the time to act in India was now. The government, with its new Health Policy, has increased its contribution to the Health System. And while the going may be slow at times, the effort is worth it. Also, you are not alone. Swecare and Yasmin at the Embassy of Sweden in Delhi is always here to help.


With that, we at Swecare wish you a wonderful Midsummer!